And we’re back. Here’s a wrap up of the biggest news in the world of logo design this week. Check it out:
When it comes to high-profile, aspirational logos, it doesn’t get much better than Harvard University. But changing a logo design for a well-loved university (like say the University of California) is fraught will challenges. Okay, this new logo isn’t exactly for the University, but rather for Harvard University Press. The old logo/seal just didn’t work for a lot of digital applications (online/tablet/etc.). So we have this new logo design featuring a capital H made from squares that could be books on a shelf, in crimson. Not bad.
We saw a few notable new sports logos this week, starting with the team formerly known as the Charlotte Hornets. A few years back they moved to New Orleans and the mascot no longer fit. Since the Utah Jazz weren’t about to give up their name (they used to be the New Orleans Jazz before jumping to Utah nearly 30 years ago), the Hornets are now the Pelicans. And, of course, that means they need a new logo. Which they got this week.
The Pelicans weren’t alone. The Atlanta Silverbacks professional football club got a new logo design this week. What does Atlanta have to do with Silverbacks, you ask? About as much as Utah has to do with jazz. We don’t judge.
Last (in sports logo news), if you want a 49ers logo tattoo to celebrate their participation in this Sunday’s Superbowl, you can get one here for just $49 (coincidentally the same price a logo costs you at Logomaker.com)
Does this logo for Enterprise Florida, an organization that promotes businesses in Florida, make you think of men? Critics of the new logo say that including a tie in the design says that business and men go together. We certainly agree that the tie is a bit stereotypical, but claiming that it sends negative messages to Florida women is taking it a bit too far. It’s not a great logo, but it also isn’t pro-men.
Also controversial is this new logo for Rocky Mountain National Park‘s 100th anniversary. Folks are upset by the design. And by the fact that it was designed in a contest. And that the contest was won by a Texan (as if national parks don’t belong to us all).
A lot of people find our site by searching for the term “logo”. And at least some of them are looking not for logo design, but for Logo TV, a channel aimed and the gay and lesbian audience. This item will confuse those searchers even more. Logo TV quietly rolled out a new logo update this past week.
If you have a continuing interest in logo design, you’ll want to check out this fascinating blog: Emblemetric. They look take a look at logos with data.
Also for logo fans, a collection of social network logos rethought with old camera fonts. Hipsters will drool.
And now from overseas, Air France combined their three regional airlines into one airline and the new business has a new logo. HOP! The new logo is intended to communicate speed, ease, and agility.
This isn’t exactly logo news, but it does use the familiar Land Rover product outline like a logo to create a brilliant map of the world. We love.
Finally we saw this new Google logo celebrating Jackie Robinson’s 94th birthday. Mr. Robinson became the first black player in Major League Baseball when he joined the Brooklyn Dodgers in 1947.
Did we miss anything. Be sure to let us know.