Category Archives: Branding

5 Links Worth Reading—On Small Business & Logo Design

Posted on October 18, 2012 by Rob Marsh

We strive to present interesting ideas and news in this blog for small business owners. Along the way we come across a lot of great information on other websites. Today we’ve collected a few that we’ve liked recently on subjects … Continue reading →

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Logo Design Customer Blog: Krunch Marketing

Posted on August 29, 2012 by Josh Cook

Have you ever wondering what the story was behind the Geico Gecko or the LaCoste Crocodile? If you haven’t yet, maybe you will now.  Sometimes a logo has a story or meaning behind it. That’s the case with Krunch Marketing, … Continue reading →

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Logo Design Customer Profile: Pauly Wai

Posted on August 15, 2012 by Josh Cook

When we asked Tracy and Brek about their business, they told us how it all started. Brek has been a board sports junky since he was a teenager, when he had his first experience on a paddle board. His entire … Continue reading →

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Logo Design Customer Profile: Ingenetek

Posted on August 8, 2012 by Josh Cook

Ingenetek, pronounced [in-gen-e-tek], is a company with a goal to develop, manufacture, and distribute “ingenious technologies”.  Hence, the company name, Ingentek – a combination of the words ‘Ingenious’ and ‘Technologies’ summarized in the company’s motto, Complex Solutions Simplified™. We thought the … Continue reading →

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12 Quotes for Entrepreneurs from Sally Hogshead

Posted on July 2, 2012 by Rob Marsh

Sally Hogshead is copywriter, speaker, author, and serial entrepreneur. She started her own advertising agency at the age of 27 and is currently the CFO, that is the Chief “Fascination” Officer, of her latest venture, Fascinate, Inc. When it comes … Continue reading →

Posted in Advice, Branding, Quotes, Small Business, Success | Tagged | 1 Comment

Logo Design Customer Profile: Xtreme Helmets

Posted on June 27, 2012 by Rob Marsh

Lisa sold motorcycle helmets and accessories for her family-owned powersports business. In 2011, she decided to branch out and open her own store, called Xtreme Helmets. Xtreme Helmets specializes in providing quality and affordable motorcycle helmets and accessories. They boast … Continue reading →

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Logo Design This Week 2.18

Posted on May 4, 2012 by Rob Marsh

If you work in the world of logo design, or follow it in any way, you can be forgiven for thinking the only thing that happened this week was the launch of the new basketball team logo by a certain … Continue reading →

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7 Small Business Quotes from Porter Gale

Posted on April 9, 2012 by Rob Marsh

Porter Gale is an entrepreneur, marketer, and public speaker. She is best know for leading the marketing team at Virgin Airlines from 2007-2011, where she often spoke about her role in “fighting mediocrity” and “raising the bar”. But she’s also … Continue reading →

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Logo Design—Choosing a Color for Your Logo, Part 2

Posted on March 28, 2012 by Rob Marsh

Last week we noted that aside from your business name and the products you offer, the colors you choose for you logo may be the most important choice you make. Why? Because the colors your business uses in your logo, … Continue reading →

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