Category Archives: Logo Design Basics

7 Tips to Keep In Mind When Creating Your Logo Design

Over the past few years, we’ve given a lot of advice about logo design. Things to do. Things to avoid. Here are a few more tips to keep in mind as you create the most important part of your company’s … Continue reading

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5 Links Worth Reading—On Small Business & Logo Design

We strive to present interesting ideas and news in this blog for small business owners. Along the way we come across a lot of great information on other websites. Today we’ve collected a few that we’ve liked recently on subjects … Continue reading

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Which Colors Are Best for Your Logo Design?

For the last few weeks, we’ve taken a closer look at how colors can enhance your brand message—from what colors mean (Part 1 and Part 2) to how color can affect the purchase behavior of your customers. It turns out, … Continue reading

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Can Your Logo Color Make People Purchase Your Products?

The last two weeks we wrote about choosing colors for you logo and what those colors mean. (Read them here: Choosing a Logo Color, Part 1, and Choosing a Logo Color, Part 2). This week we simply want to share … Continue reading

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Logo Design—Choosing a Color for Your Logo, Part 2

Last week we noted that aside from your business name and the products you offer, the colors you choose for you logo may be the most important choice you make. Why? Because the colors your business uses in your logo, … Continue reading

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Logo Design—Choosing a Color for Your Logo, Part 1

Aside from choosing a name for your business, the most important element of your logo may be its color. There’s more to color than looking good (or bad). Color affects the subconscious in ways that are hard to detect. In … Continue reading

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5 Logo Design Quotes from Paul Rand

Each Monday we post a few inspiring quotes from a noted entrepreneur or one-time small business owner (see these great startup quotes for example). This week we depart from that habit just a bit by sharing a few quotes from … Continue reading

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Learning Logo Design from America’s Biggest Companies

Many small business owners aspire to become something bigger. Who can blame them? Since we write a lot about both business startups and logo design, we thought we’d take a look at the logos of the 7 largest—and at least … Continue reading

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