{"id":7861,"date":"2018-11-06T18:42:41","date_gmt":"2018-11-06T18:42:41","guid":{"rendered":"https:\/\/www.logomaker.com\/blog\/2018\/11\/06\/3-ways-to-turn-an-idea-into-a-company-logo-design\/"},"modified":"2025-12-30T21:30:22","modified_gmt":"2025-12-30T21:30:22","slug":"3-ways-to-turn-an-idea-into-a-company-logo-design","status":"publish","type":"post","link":"https:\/\/www.logomaker.com\/blog\/3-ways-to-turn-an-idea-into-a-company-logo-design\/","title":{"rendered":"3 Ways to Turn an Idea Into a Company Logo Design"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Your logo is the heart of your brand, the personality of your business, a visual representation of your values and beliefs. That\u2019s a lot to live up to, isn\u2019t it? Well, that\u2019s why you need to put some serious thought into what your logo design will look like.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Research other business\u2019 logos and <a href=\"https:\/\/www.freelogoservices.com\/blog\/?s=inspiration\">look for inspiration<\/a><\/span><span style=\"font-weight: 400;\">\u00a0in unlikely places; maybe the architecture of an old building or a piece of abstract art in the local museum. You\u2019d be surprised at what might influence you, amazed at what could spark an idea.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And that\u2019s where it all begins: with an idea. Once you have that vision, it\u2019s time to bring it to life. Here are 3 ways to help you turn your idea into the perfect logo for your business.<\/span><\/p>\n<h2>Design a Logo Yourself<\/h2>\n<p><span style=\"font-weight: 400;\">Save time and money and <a href=\"https:\/\/www.logomix.com\/\">do it yourself<\/a>. As a small business, there never seems to be enough of either, right? Plunking down big bucks for a professional logo design just isn\u2019t in the cards for some business owners. That\u2019s where do-it-yourself online logo makers come in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most online logo makers will let you start building your logo online for free through an easy-to-use design interface. From start to finish, it\u2019s only a few steps. You\u2019ll add each element of your logo one step at a time (image, fonts, colors) allowing you to work at your own pace, revise as you see fit and eventually end up with a logo that you love (for which you\u2019ll now be minimally charged). Fast, easy, inexpensive. That\u2019s what you can expect from an online logo maker.<\/span><\/p>\n<h3>Hire a Logo Designer<\/h3>\n<p>A 2011 study on <a href=\"http:\/\/journal.sjdm.org\/11\/10420a\/jdm10420a.pdf\" target=\"_blank\" rel=\"noopener\" aria-label=\"(Opens a new window)\">Judgement and Decision Making<\/a> found that customers make a potential decision about a business they\u2019re seeing for the first time within a third of a second. As a small business, chances are that first encounter is with your logo.<\/p>\n<p>A <a href=\"https:\/\/www.deluxe.com\/logo-design\" target=\"_blank\" rel=\"noopener\" aria-label=\"(Opens a new window)\">professional logo designer<\/a> will work with you to create a memorable, attention-grabbing look you love while utilizing their experience and education around style, fonts, colors, etc. They\u2019ll seek to understand your business, your target audience, your competition and the personality you want your business to exude before they even start designing.<\/p>\n<p>In the end, you will walk away with a truly custom, one-of-a-kind logo design created to look great at any size, on any medium and guaranteed to set you apart from the competition.<\/p>\n<h3>Crowdsource Your Logo<\/h3>\n<p><span style=\"font-weight: 400;\">Crowdsourcing your logo design is a great option for business owners who aren&#8217;t sure what kind of design they want, but want to see multiple options.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Crowdsourcing is a cost-effective, fast and easy way for small businesses to draw from a community of designers who in turn will supply them with dozens of design options. When you find the one you love, that\u2019s the one you\u2019ll buy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But crowdsourcing is not just for small businesses. A <\/span><a href=\"https:\/\/www.forbes.com\/sites\/steveolenski\/2015\/12\/04\/the-state-of-crowdsourcing\/#245d373155ee\" target=\"_blank\" rel=\"noopener\" aria-label=\"(Opens a new window)\"><span style=\"font-weight: 400;\">2015 study on the State of Crowdsourcing<\/span><\/a><span style=\"font-weight: 400;\"> found that \u00a085% of the 2014 Best Global Brands (brands that include companies like Apple, General Electric and Coca-Cola) had used crowdsourcing in the last ten years. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s not to say that crowdsourcing comes without pitfalls. Because designers only get paid if their logo is chosen, they may take shortcuts, rework a previous logo or directly submit work that is entirely off brand when it comes to your business. While crowdsourcing can work, it\u2019s important to <\/span><a href=\"https:\/\/www.freelogoservices.com\/blog\/2018\/09\/12\/branding-to-win-why-crowdsourcing-your-business-logo-is-a-risky-gamble\/\" target=\"_blank\" rel=\"noopener\" aria-label=\"(Opens a new window)\"><span style=\"font-weight: 400;\">understand the potential risks<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your logo is one of the most important pieces of both your brand and the marketing of your business. However you choose to land on the perfect design, by doing your research and honestly thinking about what it is you want your logo to represent, you\u2019re sure to find a look you\u2019ll love for years to come. <a href=\"https:\/\/www.logomaker.com\/\">Design a logo<\/a> online today with our Logo Maker app!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your logo is the heart of your brand, the personality of your business, a visual representation of your values and beliefs. That\u2019s a lot to live up to, isn\u2019t it? Well, that\u2019s why you need to put some serious thought into what your logo design will look like. Research other business\u2019 logos and look for [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,45],"tags":[],"class_list":["post-7861","post","type-post","status-publish","format-standard","hentry","category-do-it-yourself","category-ideas"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 Ways to Turn an Idea Into a Logo Design | Logo Maker<\/title>\n<meta name=\"description\" content=\"When it comes to creating a company logo, you have options. You can either hire a logo designer, design a logo online on your own, or crowdsource your logo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.logomaker.com\/blog\/3-ways-to-turn-an-idea-into-a-company-logo-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3 Ways to Turn an Idea Into a Logo Design | Logo Maker\" \/>\n<meta property=\"og:description\" content=\"When it comes to creating a company logo, you have options. You can either hire a logo designer, design a logo online on your own, or crowdsource your logo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.logomaker.com\/blog\/3-ways-to-turn-an-idea-into-a-company-logo-design\/\" \/>\n<meta property=\"og:site_name\" content=\"LogoMaker\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-06T18:42:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-30T21:30:22+00:00\" \/>\n<meta name=\"author\" content=\"Amber Ooley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amber Ooley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/3-ways-to-turn-an-idea-into-a-company-logo-design\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/3-ways-to-turn-an-idea-into-a-company-logo-design\\\/\"},\"author\":{\"name\":\"Amber Ooley\",\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/#\\\/schema\\\/person\\\/5f0e84c2ffd89ceeefa1233736e28140\"},\"headline\":\"3 Ways to Turn an Idea Into a Company Logo Design\",\"datePublished\":\"2018-11-06T18:42:41+00:00\",\"dateModified\":\"2025-12-30T21:30:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/3-ways-to-turn-an-idea-into-a-company-logo-design\\\/\"},\"wordCount\":656,\"publisher\":{\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/#organization\"},\"articleSection\":[\"Do-it-yourself\",\"Ideas\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/3-ways-to-turn-an-idea-into-a-company-logo-design\\\/\",\"url\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/3-ways-to-turn-an-idea-into-a-company-logo-design\\\/\",\"name\":\"3 Ways to Turn an Idea Into a Logo Design | Logo Maker\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.logomaker.com\\\/blog\\\/#website\"},\"datePublished\":\"2018-11-06T18:42:41+00:00\",\"dateModified\":\"2025-12-30T21:30:22+00:00\",\"description\":\"When it comes to creating a company logo, you have options. 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