Your logo is often the first thing people notice about your business. It shows up on your website, business card, sign, social profile, packaging, and marketing materials, so it needs to be clear, memorable, and easy to use everywhere. A…
Starting a business comes with plenty of decisions, but one of the first, and most important, is creating a logo. Your logo is often the first thing potential customers notice, and it plays a major role in how they recognize…
When creating high-quality promotional apparel, there is one question that inevitably comes up: Which printing method should I actually use? The T-shirt printing industry is full of options, and the answer isn’t always obvious. Screen printing, direct to garment, direct…
Designing your own t-shirt can be one of the most fun and rewarding creative projects. Customized apparel is a great promotional tool, particularly for small businesses looking to grow their brand and gain exposure. Learning how to design t-shirts with…
Black Friday. Just saying those two words is enough to make shoppers’ hearts race. It’s the biggest shopping event of the year, jam-packed with deals, urgency, and more exclamation points than any other holiday. But with so many brands shouting…
The world of typography is expansive, and although it may appear quite technical, it is truly an art form. Choosing the right fonts, typeface, and design style all contribute to the aesthetic identity of your brand. In recent years, experimental…
When done correctly, 3D logos can add depth, dimension, and a dynamic appeal to your branding that instantly grabs people’s attention. However, in recent years, 3D logos have become increasingly rare. Major companies such as Subway, Toyota, and Warner Bros.…
Nowadays, it seems that every brand has its own customized apparel, whether it be branded T-shirts, hoodies, mugs, or other merchandise. From massive corporations to small start-ups, many businesses have seen the benefits of having branded apparel and it’s not…
Crafting an eye-catching business card is one of the best ways to build your company’s brand and garner the attention of potential clients. In our modern world, where digitization is becoming increasingly common, the business card remains a powerful tool…
So, you just thought of the perfect business name, created an amazing logo, and want to ensure that no one steals it. The first step towards legitimizing your business and brand is by registering a trademark for it. Registering a…
