Are you in the process of rebranding your business? One of the most popular changes companies make is re-vamping their logo to include a slogan that better explains their product, service, or business beliefs. The hardest part about creating a logo with a slogan is ensuring that both tie into each other and don’t function
Logo Design: What Holiday Logo Should You Choose?
It’s the holiday season and everywhere you look shops are decorating their storefronts with symbols related to Christmas, Hanukkah, and winter. Now is the perfect opportunity to get on board with the holiday spirit and design a holiday logo that you can use to market your products and services for the next six to eight
What Is An Ideal Logo Size?
For such tiny assets, logos sure play a significant role in your social presence as a brand. People see your logo wherever they engage with your business. On TV and computer screens. Store merchandise. Signs and billboards. Digital apps. T-shirts. Print ads. Blurry logo images do nothing for your brand, but they can undoubtedly tarnish
Where Should You Place a Website Logo?
The average web visitor only skims your homepage for a few seconds before deciding whether to leave or stay. Is your website logo optimized to grab attention? Display your business logo in the right places to engage your audience. Logos are one of the first touchpoints with your brand. They offer new site visitors a
10 Best Non-Profit Logo Designs
When asked to think of a few non-profits, what comes to mind? You are probably envisioning their logo along with their name, and that’s because these organizations have made a point to create a logo that withstands the test of time. Non profit logos, just like any other business logo, take font type, color, space,
Clothing Logo Ideas That Won’t Go Out Of Style
Clothing and fashion play an integral part in any society; we use garments to express ourselves and tell passerby a little bit about our personalities. The same explanation can be said about a business logo. Creating a clothing logo that perfectly expresses what your boutique is all about is a guaranteed way to attract customers
How To Create a Logo for Holiday Cards
The holiday season is officially here! If you’ve been wondering how else you can make your business seem festive this year, sending holiday cards to your employees or valued customers is a thoughtful gesture. Every year, nearly 7 billion holiday cards are purchased and distributed around the world, so you can guarantee this tradition is
Cyber Monday: Is It Worth It?
There have been a lot of discussions lately about the successes of Cyber Monday and whether or not it is worth it for businesses to partake in the ritualistic shopping event. One thing is sure, however, and it’s that Cyber Monday is quickly overtaking Black Friday as the biggest shopping day of the year in
How To Prepare For Small Business Saturday
Retail giants have their Black Friday, global E-commerce sites have their Cyber Monday, so it was about time that small businesses had an opportunity to shine. Back in 2010, American Express started an initiative to celebrate small businesses during the holiday season. What started as a small following quickly became a global phenomenon. Millions of
How To Generate The Most Revenue On Black Friday
Black Friday — the day after Thanksgiving — is the biggest US shopping day of the year. Nearly 30% of annual retail sales fall between this day and Christmas, which means you won’t want to miss this opportunity to capture additional revenue before the end of the year. The phrase Black Friday was initially coined in