And that’s a wrap for 2018! As far as the branding and design world goes, 2018 was a whirlwind of a year that was full of both successful and unsuccessful rebrands. Rebranding is never easy — and whether you’re a…
Clothing and fashion play an integral part in any society; we use garments to express ourselves and tell passerby a little bit about our personalities. The same explanation can be said about a business logo. Creating a clothing logo that…
When you’re ready to create a logo for your business, don’t be in a hurry to start designing. A great logo design will strengthen your brand and be part of your business for years. But if you dive into the…
The color of your logo is one of the most crucial design aspects when it comes to branding your business. Unfortunately, many companies fall short of their branding goals in part because they have chosen the wrong color or colors…
A logo redesign can be a challenging endeavor for any business, but for those Fortune 500 companies and big-name brands, rebranding is a delicate procedure. There’s a lot at stake when a corporation decides to choose a new business logo:…
Eco-friendly businesses and nonprofits have big aspirations, and it can be challenging to get their mission across in a logo. A great design has to personify the goals and commitment of the business while making it clear nature is the…
What do you plan to do next once you make a business logo? By itself, a logo is just an image with no purpose or value. You need a logo to build a familiar brand, but it takes a strong…
When it comes to ideas about “branding,” small business owners often fall into two camps. Believers: You understand how a strong brand can boost business growth. Maybe you even have the basics of a great brand story, but don’t know…
As a business owner, you’re always being told that you need a strong identity. Logos are at the heart of visual branding. They have the power to create instant recognition among your audience. Yet, it’s a challenge to measure the…
Designing a logo is a big step in building a powerful brand for your business. Your logo is like a mascot. Make sure to get it off the bench and in front of your audience! Now that you’ve got one,…
