Welcome to this week’s double thick edition of Logo Design News This Week. We’re back from spring break and ready to take a look at all the new logos unveiled over the past two weeks. And there were a lot of them. So without further ado, here’s what caught our eye:
Big logo news for Ford Mustang fans. The iconic car is 50 years old next year and to commemorate this special anniversary, Ford unveiled a new logo featuring a galloping pony and the words “50 Years”. The logo will be featured on a bunch of special products, stuff like jackets, shirts, watches, and more so that Mustang fans will have no shortage of anniversary schwag to buy when they celebrate the milestone. Interesting note: the Mustang debuted at the World’s Fair in 1964.
Another big company announced a new logo while we were off celebrating Spring Break. Duke Energy has a new logo to roll out over the next few months. The new logo was needed as Duke merged with Progress Energy to create a new company which goes by the not-so-new name: Duke Energy and a not-so-new icon, Progress’s electron ball. As is often the case with big company logos, the roll-out will take several months to complete.
Hey that’s not all. When we promised a big double edition, we were serious. Spotify, the streaming music service launched a new logo this week, giving up the cutesy font treatment for something a little more serious. The new logo is cleaner and seperates the icon from the logotype (though the icon is not exactly original, see for example XM). The new logo will soon appear on updates to their app.
Another big logo change: Doritos has a spiffy looking new logo. It’s a nice update to their mark.
Lots of collegiate logo news this week. Starting with the University of Connecticut, which has a new logo (we told you about this three weeks ago) and a new name: UCONN. Okay, it’s not really a new name, just making the old nickname official. The University of Calgary has a new logo this week as well. But the big news in collegiate logos was the unveiling of the new logo for the Georgia Bulldogs. This new logo is a huge improvement, using bolder lines and a simpler icon that is instantly recognizable. Click here to see the before and after. We also saw a new logo for Old Dominion University in the shape of the state of Virginia. Finally, there was a new logo for Emory & Henry College unveiled this week.
In addition to these new collegiate logo designs, we saw several other new sports related logos this week. Like this news about Louisville Slugger updating their logo for the first time in 33 years.
And of course, there is a lot more, like this new logo design for the Gold coast Commonwealth Games in 2018 that was unveiled this week. And the long rumored new logo for the Miami Dolphins was confirmed by team officials. After a year of leaks, we finally have a new fins logo. Dan Marino and Don Shula approve. That’s not all, the Boise Hawks have a new logo as they get ready to kick off their season later this summer. And the WNBA (pronounced WaNuba) has a new orange jumping girl logo, that USAToday says looks like a creamsicle. Yeah that’s about right.
Remember Finding Nemo, that cute show about a lost clown fish? Well, Disney is readying a sequel, and to get fans excited, they unveiled the new movie’s name and logo. No doubt clown fish fans and kids will be excited. It’s been ten years since the first movie, but the sequel takes place just a year after the original. Wondering what is taking so long? You have more time to wonder. The new movie hits theaters Thanksgiving weekend in 2015.
In other movie logo news: we also saw the new logo for the Lego Movie. This one looks pretty cool. Better still, you won’t have to wait until 2015 for this one. It comes out next February.
Believe it or not, there are another half dozen logos we want to share, but we’re running out of space, so let’s leave off with this interesting story:
We usually wrap up with the latest Google logos. But this week we link to a controversy, at least to some Christians, who objected to Google featuring left-wing labor leader Cesar Chavez in their logo on Easter, rather than the guy who rose from the dead on that day roughly two thousand years ago. While Google doesn’t make a habit of celebrating Christian holidays with their logos, they probably should have left this one be. Don’t be evil.
Do you have anything to add? Let us know.