If your definition of social media is Facebook, then you’re on the right path to understanding how to use social media for your business. Facebook is the quintessential form of social media, but it’s not the only aspect of this type of marketing. Online marketing, which covers all types of marketing done via the internet,
Logomaker Small Business Blog.
Ever feel like you’re working too hard to keep customers coming back? Too often, small business owners make their jobs twice as hard because they don’t take the time to build a brand. They think of branding as optional, instead of treating it as the key to a strong business model. Imagine meeting a person
Don’t be surprised if choosing a good business name is harder than you expected. After all, brainstorming is just the beginning. Your idea list quickly shrinks once you get rid of all the great names that are already taken. And then, you have to worry about branding, trademark laws, spelling snafus, and much more. The
A logo is a logo… right? Not exactly. Beyond logo color and fonts, a logo can be customized by layout style. You have a range of options when it comes to deciding which logo style to choose. What are they? Which should you consider? And how will you know which is best for your business?
Making your business a success is one giant puzzle, and choosing a business name is one of your first tests. The right name is memorable and provides the foundation for a great brand. But working with a weak (or just plain bad) name is a constant struggle. It can make your company forgettable or unforgettable
Do you really need a business logo, or can you get by without one? Your logo establishes you in the marketplace. It’s the starting point of your brand identity — the set of values and characteristics that set you apart from other businesses. Without a logo, your visual impact on customers won’t be as strong.
If you’re just starting a business, you may be new to marketing and branding. Having some basic knowledge of branding can be extremely helpful as you start to promote your business. With an understanding of these concepts, you’ll be better prepared to show off your company’s products and services to the world. Here’s a simple
A logo design speaks for your company, so you have to make sure it says the right things. Customers have more options than ever. You want them to single out your brand and think, “I know you. I trust you.” As simple as they seem, logos inspire strong associations with your brand. Once you form
Are you creating a band? Launching your own label? To help your new musical venture take off, you’ll need a logo design that reflects the vibe and purpose of your business or group. Take a look at these tips and examples for some music logo design inspiration and get your creative juices flowing. A bold
There’s a reason logos are everywhere you look. Since the dawn of man, people have used symbols to get their point across. From hieroglyphs to crosses to pink ribbons, symbols have meaning beyond what you see. They stir your emotions and conjure up memories of past experiences. Goods logos tell rich stories about brands and