We’ve written extensively about what makes a good logo, whether you should design your own logo, and whether you even need a logo design in the first place. If you’ve missed any of those articles, take a few minutes to…
No doubt you’ve seen one of the dozens of infographics floating around the Internet that shows the meanings of the colors. Green means natural (or money). Black means luxury (or death). And so on. In fact, you’ve almost certainly seen more…
This is going to sound like we’re picking a fight. We’re not. First, let me say, we love designers. We’ve worked with hundreds of them. They are some of the most talented people in the world. They make work fun…
Harry Gordon Selfridge was born in mid-nineteenth century rural Wisconsin. He is best known for his founding Selfridge’s Department Store on the west end of London’s Oxford Street. This startup was a huge risk as the country had never seen a…
It seems to be a rare thing these days to find a company that sticks with its logo for more than a few years. And for organizations like sports teams, which are constantly trying to stay fresh and relevant to…
Jon Taffer is a former business owner (as many as 17 restaurants at one time) and currently hosts and co-produces Spike TV’s popular show “Bar Rescue”. Taffer is an authority in the food and beverage industry and master of hospitality…
As a follow up to last week’s post on what a logo should cost… So if you hire a designer and pay $2000 for a logo, your logo design is worth $2000, right? And if you create a logo for…
Queens native, Russell Simmons, co-founded the hip hop music label Def Jam Records in 1984 when he was 27. In the 30 years since then, he has expanded into the fashion industry (Phat Farms clothing), financial services, TV, and film.…
How many companies do you think of when you see a pink Cadillac? That’s right. Just one. The late entrepreneur Mary Kay Ash built her profitable business from the ground up and found success by following a principle of rewarding employees…
Love her or hate her, there’s no arguing with the fact that Lady Gaga knows how to get attention. Lots of it. Her Monster Ball Tour played to more than two and a half million fans and grossed close to…
